Hone ~ Online learning at scale.

A learning platform headquartered in California, Hone needed a brand refresh. We stepped in to create an initial look, and then expanded the identity to cover print materials and web designs. We also advised on UX/UI designs for their software.

Year

2021

Industry

Technology

Services

Branding, Identity Design, Website Design, UX / UI, Content & UX Writing, Presentation Design

Refreshing the branding

Hone had only a basic and outdated identity in place. Following in-depth brand space research, we created a new look with a friendly color palette and logo.

Hone Logo
Hone logo construction
Hone color scheme
Hone brand typeface
Hone layouts
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A new website made for scale

The website is Hone’s first touch point with prospective customers. We designed a new website that emphasizes the human contact they enable with their platform, relying on spacious layouts with lots of photography.

Hone website layout
Hone brand layout
Hone layout
Hone website layout
Hone website layout
Hone website layout
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Digital and print materials

To ensure consistency both online and offline, we created social media assets, print materials, and brochures, all fitting to the new design language and brand ethos.

Hone materials
Hone materials
Hone materials
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Testimonial

studio~humm felt like a true partner throughout the project. They remained calm, professional, and upbeat. In the end, everything that had seen the output was impressed by how polished and thoughtful it was.

Director of Product Marketing @ Hone

Contact

Let’s have a talk about your project!
Reach us at hello@studiohumm.com or request a proposal.